content-strategy
An agent skill by coreyhaines31, from coreyhaines31/marketingskills. Tags: content-brief, marketing, planning, research, seo.
What it does
When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," "content planning," "editorial calendar," "content marketing," "content roadmap," "what content should I create," "blog topics," "content pillars," or "I don't know what to write." Use this whenever someone needs help deciding what content to produce, not just writing it. For writing individual pieces, see copywriting. For SEO-specific audits, see seo-audit. For social media content specifically, see social.
Install
With the skills CLI, which installs into Claude Code, Codex, Cursor and other agents:
npx skills add coreyhaines31/marketingskills --skill content-strategy
Or copy the skill folder into Claude Code's skills directory by hand (~/.claude/skills for every project, or .claude/skills inside one):
git clone --depth 1 https://github.com/coreyhaines31/marketingskills
cp -r marketingskills/skills/content-strategy ~/.claude/skills/content-strategy
Safety box score
Not rated yet. A safety box score grades what a skill and its scripts can reach on the machine of whoever installs it, across eight categories from shell execution to secrets access. Anyone can request one from this page; it is saved for everyone. How the score works.
Source
- Repository
- coreyhaines31/marketingskills (all skills from this repository)
- Path
- skills/content-strategy/SKILL.md
- Branch
- main
- Collection
- marketingskills
- Updated
- 2026-09-21
Related skills
- marketing-ideas — When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product.
- public-relations — When the user wants help with public relations, earned media, press coverage, journalist outreach, or media strategy (not pull requests).
- seo-content-brief — Generate competitive SEO content briefs with per-section word counts, competitor scoring, keyword density guidance, and page-type templates.
- co-marketing — When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities.
- competitors — When the user wants to create competitor comparison or alternative pages for SEO and sales enablement.
- directory-submissions — When the user wants to submit their product to startup, SaaS, AI, agent, MCP, no-code, or review directories for backlinks, domain rating, and discovery.