marketing-ideas

An agent skill by coreyhaines31, from coreyhaines31/marketingskills. Tags: brainstorming, marketing, planning, research, strategy.

What it does

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a starting point whenever someone is stuck or looking for inspiration on how to grow. For specific channel execution, see the relevant skill (ads, social, emails, etc.).

Install

With the skills CLI, which installs into Claude Code, Codex, Cursor and other agents:

npx skills add coreyhaines31/marketingskills --skill marketing-ideas

Or copy the skill folder into Claude Code's skills directory by hand (~/.claude/skills for every project, or .claude/skills inside one):

git clone --depth 1 https://github.com/coreyhaines31/marketingskills
cp -r marketingskills/skills/marketing-ideas ~/.claude/skills/marketing-ideas

Safety box score

Grade A, minimal risk: 4 of 100 risk points, rated 2026-10-15. The grade rates what the skill and its scripts can reach on the machine of whoever installs it, across eight categories from shell execution to secrets access. How the score works.

This is a read-only marketing-advice skill: it suggests ideas and frameworks for SaaS growth, but it does not ship code, run commands, or touch accounts by itself. The main practical exposure is that it may read optional local context notes in the workspace and it can recommend tactics that later involve ads, direct mail, or outreach if the user chooses them.

Category levels, from 0 (none) to 3 (high)
Category	Level	Why
Code & shell execution	0 (none)	No shell commands, code execution, installers, or native scripts are included; the files are plain markdown guidance.
Network access	0 (none)	The skill does not download remote content or send data to remote hosts; it only references local markdown files and marketing channels as ideas.
Filesystem reach	1 (low)	It explicitly tells the agent to read optional workspace notes like `.agents/product-marketing.md`, `.claude/product-marketing.md`, or `product-marketing-context.md`, but it does not write or delete files.
Secrets & credentials	0 (none)	It does not request API keys, passwords, `.env` files, browser sessions, or other credentials; it only asks about product, audience, budget, and stage.
Privilege & persistence	0 (none)	There is no sudo use, service installation, shell startup editing, or OS/git configuration change in the skill files.
Instruction hijack surface	0 (none)	The text contains ordinary advice and local cross-references only; it does not instruct the agent to ignore policies, hide behavior, or follow remote instructions.
Irreversible actions	0 (none)	It recommends marketing tactics such as ads, launches, and referrals, but it does not actually post, pay, deploy, merge, or send anything.
Transparency	0 (none)	All shipped files are readable markdown; there are no binaries, minified blobs, or runtime-decoded code.

Before installing

Confirm you’re okay with the agent reading optional workspace notes like `.agents/product-marketing.md` or `.claude/product-marketing.md`.
Skim `references/guerrilla-marketing.md` if you may use the deep-dive tactics; it assumes direct-mail style outreach to named accounts.
If you only want brainstorming, verify the skill will stay advisory and not trigger other action-oriented skills.

Rated 2026-10-15 by an automated review of 4 files from the skill's repository.

Source

Repository: coreyhaines31/marketingskills (all skills from this repository)
Path: skills/marketing-ideas/SKILL.md
Branch: main
Collection: marketingskills
Updated: 2026-09-21

co-marketing — When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities.
content-strategy — When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover.
launch — When the user wants to plan a product launch, feature announcement, or release strategy.
marketing-council — When the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin.
marketing-plan — When the user needs a comprehensive marketing plan for a client, a company they advise, or their own product.
public-relations — When the user wants help with public relations, earned media, press coverage, journalist outreach, or media strategy (not pull requests).