gtm-strategy
An agent skill by phuryn, from phuryn/pm-skills. Tags: documents, marketing, office, strategy.
What it does
Create a go-to-market strategy covering marketing channels, messaging, success metrics, and launch timeline. Use when planning a product launch, creating a GTM plan from scratch, or defining a launch strategy for a new market.
Install
With the skills CLI, which installs into Claude Code, Codex, Cursor and other agents:
npx skills add phuryn/pm-skills --skill gtm-strategyOr copy the skill folder into Claude Code's skills directory by hand (~/.claude/skills for every project, or .claude/skills inside one):
git clone --depth 1 https://github.com/phuryn/pm-skills
cp -r pm-skills/pm-go-to-market/skills/gtm-strategy ~/.claude/skills/gtm-strategySafety box score
Grade A, minimal risk: 0 of 100 risk points, rated 2026-10-20. The grade rates what the skill and its scripts can reach on the machine of whoever installs it, across eight categories from shell execution to secrets access. How the score works.
This skill is documentation-only: it provides a framework for drafting a go-to-market strategy and includes a few external reading links, but no scripts, commands, or code to run. The main risk is not machine access; it is that an agent may generate business plans or recommendations based on incomplete or unverified inputs.
| Category | Level | Why |
|---|---|---|
| Code & shell execution | 0 (none) | The repository contains only `SKILL.md`; there are no shell commands, scripts, or code paths to execute. |
| Network access | 0 (none) | It lists external reference URLs under “Further Reading,” but it does not download content or send data anywhere. |
| Filesystem reach | 0 (none) | No files are read, written, or deleted by the skill itself; it is a planning document only. |
| Secrets & credentials | 0 (none) | The skill asks for product and market inputs, not passwords, tokens, `.env` files, or account credentials. |
| Privilege & persistence | 0 (none) | There is no request for sudo, global installs, services, shell startup changes, or OS/git configuration changes. |
| Instruction hijack surface | 0 (none) | The file contains normal instructional text and no prompt-injection patterns such as instructions to ignore rules or hide behavior. |
| Irreversible actions | 0 (none) | It produces a GTM plan and roadmap only; it does not push, publish, message, deploy, pay, or book anything. |
| Transparency | 0 (none) | No binaries, generated blobs, or unreviewable runtime code are present; the skill is plain Markdown. |
Rated 2026-10-20 by an automated review of 1 file from the skill's repository.
Source
- Repository
- phuryn/pm-skills (all skills from this repository)
- Path
- pm-go-to-market/skills/gtm-strategy/SKILL.md
- Branch
- main
- Updated
- 2026-09-19
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