product-launch-video
An agent skill by heygen-com, from heygen-com/hyperframes. Tags: automation, design, generative, video, web.
What it does
Turn a product or marketing URL, pasted script, or brief into a product launch / promo video — SaaS promos, feature reveals, product demos, app and company launches. Use when the user wants to market, launch, promote, or reveal a product; the default for any commercial URL. Site tours / showcases of a website route here too — the brief carries the show-it-as-is intent. Unclear → /hyperframes.
Install
With the skills CLI, which installs into Claude Code, Codex, Cursor and other agents:
npx skills add heygen-com/hyperframes --skill product-launch-video
Or copy the skill folder into Claude Code's skills directory by hand (~/.claude/skills for every project, or .claude/skills inside one):
git clone --depth 1 https://github.com/heygen-com/hyperframes
cp -r hyperframes/skills/product-launch-video ~/.claude/skills/product-launch-video
Safety box score
Grade F, high risk: 70 of 100 risk points, rated 2026-10-20. The grade rates what the skill and its scripts can reach on the machine of whoever installs it, across eight categories from shell execution to secrets access. How the score works.
This skill runs a full video-production pipeline: it captures URLs, fetches media and TTS/BGM, rewrites project files, dispatches sub-agents, and renders a final MP4. The main risks are networked data transfer to third-party services, use of local/HeyGen credentials, and several opaque or unreadable build scripts that hide the final assembly logic.
| Category | Level | Why |
|---|---|---|
| Code & shell execution | 3 (high) | High because the workflow shells out to `npx hyperframes ...`, `node ...`, and spawned engine/ffmpeg processes (`spawnSync("node", args, ...)`), which is inherent to its job. |
| Network access | 3 (high) | High because it fetches captures from arbitrary URLs and remote media/skills (`capture "<URL>"`, HeyGen/Openverse via `/media-use`, and `npx hyperframes skills update` hits GitHub). |
| Filesystem reach | 2 (moderate) | Moderate because it creates and rewrites a whole project tree (`videos/<project>`, `capture/`, `assets/`, `index.html`, `renders/`) and edits frame/storyboard files in place. |
| Secrets & credentials | 2 (moderate) | Moderate because it relies on HeyGen auth state under `~/.heygen` and can consume `GEMINI_API_KEY`/`GOOGLE_API_KEY`/OpenRouter keys for captioning. |
| Privilege & persistence | 2 (moderate) | Moderate because setup can change the installed skill set globally and install extra packages (`npx hyperframes skills update...`, `npm i -D @hyperframes/core`). |
| Instruction hijack surface | 2 (moderate) | Moderate because the skill contains agent-directing text that can suppress normal back-and-forth (`In autonomous mode there is nothing to ask`) and instructs the agent to follow other docs/remote rules. |
| Irreversible actions | 1 (low) | Low because it drives a multi-step creation pipeline through capture→build→render, but still keeps user review gates before the final render. |
| Transparency | 2 (moderate) | Moderate because key implementation files and design docs were unreadable in this review (`scripts/assemble-index.mjs`, `build-frame.mjs`, `captions.mjs`, `references/story-design.md`, `references/visual-design.md`). |
Before installing
- Inspect `scripts/assemble-index.mjs`, `scripts/build-frame.mjs`, and `scripts/captions.mjs` before trusting the render path.
- Run `npx hyperframes auth status` in a scratch account and confirm whether it will use HeyGen (`~/.heygen`) or offline engines.
- Check whether `npx hyperframes skills update product-launch-video` will mutate your global HyperFrames install.
Rated 2026-10-20 by an automated review of 31 files from the skill's repository.
Source
- Repository
- heygen-com/hyperframes (all skills from this repository)
- Path
- skills/product-launch-video/SKILL.md
- Branch
- main
- Updated
- 2026-09-19
Related skills
- faceless-explainer — Turn arbitrary text — an article, notes, a topic, a brief — into a faceless explainer video: there is no site or footage to capture.
- general-video — Author or edit a custom HyperFrames composition when no specialized workflow fits, or when BRIEF.md sets flow: companion. Use for longer or multi-scene pieces.
- oversized-cursor — House-style oversized macOS cursor technique for HyperFrames launch videos.
- ad-creative — When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text.
- copywriting — When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages.
- free-tools — When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness.